Crossing the Chasm - Lean Product Lifecycle

Product Growth – Beyond The Early Adopter

October 30, 2016 craigstrong 0

Business Model Innovation is key for businesses to grow an survive. Combining Lean, Agile, Lean Start principles with a business model focus relative to different stages of the product lifecycle, provides a powerful innovation and growth framework. This presentation focuses on the stage where you have found Product/Market fit and what focus and principles are needed next.

Expanding Beyond Your Early Adopter

Beyond The Early Adopter

December 30, 2015 craigstrong 0

The challenge is that you might lose your early adopters as you grow, and this presentation talks about how to continuously delight customers whilst satisfying new market segments in order to achieve growth and how to use OKRs and KPIs to measure progress.

Craig Strong Product Tank 2014

Changing A Global Culture – Global Product Lifecycle

August 26, 2014 craigstrong 0

Changing a large global enterprise is not to be underestimated. In this talk, Craig Strong shares some insights on some of the work he and some of his team are undertaking at Pearson; a company with over 45,000 employees spread across 70 countries. Using Lean Startup and Agile practices, the global product lifecycle aims to transform the entire organisation to become a true product culture with the learner at the centre.